I Hate My Mate


A while ago I visited Museum of Brands in Notting Hill. It was great inspiration to see all the brands growing old from 1920’s till nowadays and changing their packaging along the time. It is only by learning one can grow bigger, better and smarter.

To make long story short, I will show you this amazing packaging I saw in Museum of Brands. The ones who are following the growth of Marmite brand, know how clever they are with their advertising. “Love it or hate it” and I am definitely the lover of a brand image and hater of a product itself.


The way they are communicating with the consumers is just right. They are always taking this fine line between being banned and just being witty and fun.


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